Рекламный каталог-комикс

1395
  • Результат
  • Черновики
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        ["~DESCRIPTION"]=>
        string(0) ""
        ["~NAME"]=>
        string(12) "Philanthropy"
        ["~DEFAULT_VALUE"]=>
        string(0) ""
      }
    }
    

Задача.
Маркетолог «Технологии композитов» Юлия Пепеляева предложила разработать рекламный проспект армированных труб «Анаконда» в виде комикса. В главной роли должны выступить Заказчик и представитель «Технологии композитов». 

Решение.
Начать проспект традиционно: обложка в фирменном стиле, строгий форзац. Пусть все думают, что сейчас будет обычное приветственное слово директора...

Дизайн рекламного проспекта



Но дальше начинается художественное перечисление проблем Заказчика. История продолжается сном, в котором сбываются все его ожидания.


Рекламные комиксы


На оставшихся страницах перечисляются все характеристики труб, но не обычно, а в виде презентации — тезисами.


Рекламные комиксы

Рекламные комиксы


Заканчивается всё «техническим совещанием», заменившим традиционный раздел «часто задаваемые вопросы»:


Рекламные комиксы

Надеемся, что у представителей промышленности вопросов больше не останется. Теперь они точно знают, чем Анаконда лучше металлических аналогов.